Dubai International Boat Show




The Dubai International Boat Show is the undisputed leader, uniting high-end buyers and world-class suppliers from the most lucrative regions in the world. With a rich history and a proven track record spanning  20 years it is the most anticipated event in the yachting calendar. With Its ‘Established. Trusted. Chosen.’ brand recognition the event epitomises the ultimate style in boating luxury whilst providing unparalleled access to the Middle East&rsquo s investors and marine enthusiasts. This multi-award winning event is proud to be the chosen and trusted platform for the region.


123.Design had the unique opportunity to team with Enterprise Florida in designing the Florida Pavilion for the Dubai International Boat Show in March of 2010. Words from Enterprise Florida follow:

” While working within the confines of our modest budget, you created an eye catching design that portrayed a professional and unified image while still allowing each individual exhibitor, within our group pavilion, the flexibility and privacy tot ailor their individual space. Our inividual exhibitors expressed their satisfaction with several persons specifically commenting on the sophisticated effect of the hidden cold lighting that illuminated their wall, thus enhancing their graphics. After three years of searching for the right design, [we’re] happy to report that we found it with 123.Design.”